It does help me balance everything though and that's helpful for me. And it translated to a much better mix! I'm kinda over-the-moon with how much it has helped! : )As a slight aside - I've stopped worrying about how mixes translate to cars after a brief spell working at a dealership for an expensive German brand.
Every new car out the box comes with the bass cranked up to insane levels (it sells cars) and some even have extra reverb added as a "surround effect." Chasing tails stuff.